Thank you and congratulations to the students involved in this wonderful project at Pittwater House School. What do you get when you bring together 14 students aged between 10-12 years of age to discuss business - the Pittwater House ‘Little Entrepreneurs Club’. Over their lunchbreaks, this savvy group formed a company called LEAFY and formulated their product - a series of brightly coloured wrap bands.
Before they launched, they identified their target audience, researched that audience’s needs, created a product based on customer feedback and priced it according to demand and supply. Following several weeks of on-campus marketing, the ‘Little Entrepreneurs’ launched their wrist bands to the School community for $3.00. The venture was so successful it raised $640, which was donated to MND NSW. Pictured is CEO of MND NSW Graham Opie and Jarrad Dober the teacher who hosted the "Little Entrepreneurs Club".